352ArtsRoadmap Initiative Launches Public Survey


The City of Gainesville Parks, Recreation and Cultural Affairs Department has launched a county-wide public survey as part of the cultural planning initiative it is spearheading. Over the next 90 days, through an extensive public awareness campaign, the community at large, artists, creative individuals and organizations providing arts and cultural activities are being asked to go to to answer a brief online survey which will help create the “352ArtsRoadmap.”

To take the surveys, select one of the links below that best describes your affiliation with the arts and culture in Alachua County:

The 352ArtsRoadmap will be a set of priorities that will help chart the future of arts and culture in Gainesville and Alachua County over the next five to 10 years. This cultural master plan will build on the extensive arts and cultural activities already available to our residents and visitors; better promote our community as a cultural destination and bolster the arts’ role as an economic engine for the region.

Through this major survey, a series of focus groups/stakeholder dialogues and public workshops, the 352ArtsRoadmap initiative will answer the following questions:

  • What cultural and creative activities currently exist in the area?
  • What is missing, wanted and needed?
  • How can the arts further impact the economic growth of the region and propel its priorities?
  • What venues, facilities and infrastructure are required, and how will they be sustained?

The 352ArtsRoadmap project’s steering committee is led by Honorary Chair Marilyn Tubb and co-chairs City Commissioner Lauren Poe and County Commissioner Hutch Hutchinson. The committee includes leaders from business, education, government, human services, neighborhood development and the cultural sector. Of the initiative, Tubb says, “The levels of enthusiasm and interest for this project intended to boost community vitality and quality of life for all residents is already exceeding all our expectations!” Organizers are planning for the complete 352ArtsRoadmap to be released in spring 2015. 

As the designated Local Arts Agency of Alachua County, the City of Gainesville Parks, Recreation and Cultural Affairs Department is leading this initiative with the support of: the Florida Department of State, Division of Cultural Affairs and Florida Arts Council; VisitGainesville; the Gainesville-Alachua County Cultural Affairs Board; the University of Florida’s Center for Building Better Communities; the creative community and a group of dedicated arts stakeholders, community leaders and educators.

For more information on the 352ArtsRoadmap initiative, please contact Russell Etling, interim cultural affairs manager, at 352-393-8532 or visit